Banking and Insurance

Customers income estimation

Clients´ income estimation is very important for financial institutions. If they only have partial knowledge of these clients, they cannot choose the best targets for their commercial campaigns or cannot develop accurate scoring models.

Financial products marketing

One of the current trends in the marketing of financial products is to build a long-lasting relationship with customers to open a dialogue to learn from each other. Marketing actions cannot be generic.

Pricing Financial Products

Each client has unique characteristics, knowing them allows to choose a personalized pricing offer of financial products to maximize customer satisfaction.