Better results for the banking sector
Customers income estimation models based on Machine Learning incorporate users operation data analysis, expenditures, geographical and social environment, resulting in very accurate customers knowledge.
Banking institutions know many customers have their money spread in different banks and cost-effective new products and services strategies are getting harder.
This is where income estimation seems necessary. Knowing customers´ total income and expenditures, including in other banks, allows Marketing departments to send them personalized offers through very accurate scoring models.
SUCCESS CASES
Grupo AIA, assists financial institutions in incorporating Artificial Intelligent systems and automatic learning for the following objectives:
- Evaluate credit quality, quote and trade insurance contracts and customer service automation.
- Capital optimization, impact on capital market
- Estimation improvement of higher return (and not correlated)
Better customer knowledge allows banks to find new segments leading to boost portfolio offer and open new markets.
